国商论坛:Hands on workshop about statistical data analysis in Market Research

Speech Title:Hands on workshop about statistical data analysis in Market Research
Speaker:Sebastiam Schneider
Speech Time: 2017.11.27 15:30-17:30
Address:Shuyin Buding 503


Topics

Overview about ways of to collect raw data
Insights into how to design a research survey
Overview about causal analysis
Practical implementation of a causal analysis with raw data and SmartPLS
Interpretation of the Results of the data analysis

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